The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Award
Agency
Client
Title
Category
Annual ID
Bar Experience
Agency: LePub / Milan + LePub / Amsterdam + Boomerang / Amsterdam + Publicis Ireland / Dublin
Client: Heineken Category: B2B Communications
Eart4
Agency: AlmapBBDO + UN Global Compact + B3 (Brazilian Stock Exchange) + Raw Audio
Client: UN Global Compact + B3 Category: B2B Communications
The Biochar Project
Agency: Leo Burnett India / Mumbai + PepsiCo India
Client: Lay's India Category: B2B Communications
Bar Experience
Agency: LePub / Milan + LePub / Amsterdam + Boomerang / Amsterdam + Publicis Ireland / Dublin
Client: Heineken Category: B2B Communications
Tip for Heinz
Agency: Mischief @ No Fixed Address / Brooklyn + Kraft Heinz + Easy Mondays + The Maestros
Client: Kraft Heinz Category: B2B Communications
iPager
Agency: DAVID / Miami + Masters & Savant / Blairgowrie + Baby Lion Media / Redondo Beach + Marmoset / Portland
Client: Android Category: B2B Communications
PROMOS DE BARRIO
Agency: DAVID / Bogotá + Draf-Line / Bogotá + Zenith / Bogotá + Tonka films / Bogotá
Client: AB InBev / Cerveza Poker Category: B2B Communications
Eart4
Agency: AlmapBBDO + UN Global Compact + B3 (Brazilian Stock Exchange) + Raw Audio
Client: UN Global Compact + B3 Category: B2B Communications
Eart4
Agency: AlmapBBDO + UN Global Compact + B3 (Brazilian Stock Exchange) + Raw Audio
Client: UN Global Compact + B3 Category: B2B Communications
PROMOS DE BARRIO
Agency: DAVID / Bogotá + Draf-Line / Bogotá + Zenith / Bogotá + Tonka films / Bogotá
Client: AB InBev / Cerveza Poker Category: B2B Communications
Solar Billboard
Agency: LePub Brazil / São Paulo + Heineken / São Paulo + iProspect (Red Star) / São Paulo + Be 180 / São Paulo
Client: Heineken Category: B2B Communications
Last Call
Agency: Kurppa Hosk Communications / Stockholm + Ocean Outdoor / Stockholm
Client: Yabie Category: B2B Communications
Bar Experience
Agency: LePub / Milan + LePub / Amsterdam + Boomerang / Amsterdam + Publicis Ireland / Dublin
Client: Heineken Category: B2B Communications
Greetings from La Banlieue
Agency: BETC Paris + Heetch / Paris + Sovage / Paris
Client: Heetch Category: B2B Communications
Solar Billboard
Agency: LePub Brazil / São Paulo + Heineken / São Paulo + iProspect (Red Star) / São Paulo + Be 180 / São Paulo
Client: Heineken Category: B2B Communications
Eart4
Agency: AlmapBBDO + UN Global Compact + B3 (Brazilian Stock Exchange) + Raw Audio
Client: UN Global Compact + B3 Category: B2B Communications
Award:
2024 Direct Marketing Gold Pencil
Agency:
SERVICEPLAN GERMANY / Munich
Client:
AIZOME
Title:
AIZOME WASTECARE™
Category:
B2B Communications
Annual ID:
OS24_DM008G
Award:
2024 Public Relations Gold Pencil
Agency:
LePub / Milan + LePub / Amsterdam + Boomerang / Amsterdam + Publicis Ireland / Dublin
Client:
Heineken
Title:
Bar Experience
Category:
B2B Communications
Annual ID:
OS24_PR006G
Award:
2024 Design Gold Pencil
Agency:
SERVICEPLAN GERMANY / Munich
Client:
AIZOME
Title:
AIZOME WASTECARE™
Category:
B2B Communications
Annual ID:
OS24_DE008G
Award:
2024 Film & Video Silver Pencil
Agency:
Apple Marcom
Client:
Apple Inc.
Title:
The Underdogs: Swiped Mac
Category:
B2B Communications
Annual ID:
OS24_FI017S
Award:
2024 Public Relations Silver Pencil
Agency:
AlmapBBDO + UN Global Compact + B3 (Brazilian Stock Exchange) + Raw Audio
Client:
UN Global Compact + B3
Title:
Eart4
Category:
B2B Communications
Annual ID:
OS24_PR015S
Award:
2024 IP & Product Design Silver Pencil
Agency:
Leo Burnett India / Mumbai + PepsiCo India
Client:
Lay's India
Title:
The Biochar Project
Category:
B2B Communications
Annual ID:
OS24_IP006S
Award:
2024 Integrated / Omnichannel Silver Pencil
Agency:
LePub / Milan + LePub / Amsterdam + Boomerang / Amsterdam + Publicis Ireland / Dublin
Client:
Heineken
Title:
Bar Experience
Category:
B2B Communications
Annual ID:
OS24_IG012S
Award:
2024 Integrated / Omnichannel Silver Pencil
Agency:
Mischief @ No Fixed Address / Brooklyn + Kraft Heinz + Easy Mondays + The Maestros
Client:
Kraft Heinz
Title:
Tip for Heinz
Category:
B2B Communications
Annual ID:
OS24_IG013S
Award:
2024 Out of Home Bronze Pencil
Agency:
DAVID / Miami + Masters & Savant / Blairgowrie + Baby Lion Media / Redondo Beach + Marmoset / Portland
Client:
Android
Title:
iPager
Category:
B2B Communications
Annual ID:
OS24_OH037B
Award:
2024 Out of Home Bronze Pencil
Agency:
DAVID / Bogotá + Draf-Line / Bogotá + Zenith / Bogotá + Tonka films / Bogotá
Client:
AB InBev / Cerveza Poker
Title:
PROMOS DE BARRIO
Category:
B2B Communications
Annual ID:
OS24_OH038B
Award:
2024 Integrated / Omnichannel Bronze Pencil
Agency:
AlmapBBDO + UN Global Compact + B3 (Brazilian Stock Exchange) + Raw Audio
Client:
UN Global Compact + B3
Title:
Eart4
Category:
B2B Communications
Annual ID:
OS24_IG021B
Award:
2024 Health & Wellness Bronze Pencil
Agency:
Publicis Conseil / Paris
Client:
Working with Cancer
Title:
Monday
Category:
B2B Communications
Annual ID:
OS24_HW027B
Award:
2024 Print & Promotional Merit Award
Agency:
AlmapBBDO + UN Global Compact + B3 (Brazilian Stock Exchange) + Raw Audio
Client:
UN Global Compact + B3
Title:
Eart4
Category:
B2B Communications
Annual ID:
OS24_PT065M
Award:
2024 Print & Promotional Merit Award
Agency:
DAVID / Bogotá + Draf-Line / Bogotá + Zenith / Bogotá + Tonka films / Bogotá
Client:
AB InBev / Cerveza Poker
Title:
PROMOS DE BARRIO
Category:
B2B Communications
Annual ID:
OS24_PT066M
Award:
2024 Direct Marketing Merit Award
Agency:
Ogilvy Honduras
Client:
Regal Springs
Title:
Heaven Fish
Category:
B2B Communications
Annual ID:
OS24_DM097M
Award:
2024 Creative Use of Data Merit Award
Agency:
Paradais DDB
Client:
Banco del Pacífico
Title:
The Senior Economy
Category:
B2B Communications
Annual ID:
OS24_CU025M
Award:
2024 Public Relations Merit Award
Agency:
SERVICEPLAN GERMANY / Munich
Client:
AIZOME
Title:
AIZOME WASTECARE™
Category:
B2B Communications
Annual ID:
OS24_PR061M
Award:
2024 Public Relations Merit Award
Agency:
LePub Brazil / São Paulo + Heineken / São Paulo + iProspect (Red Star) / São Paulo + Be 180 / São Paulo
Client:
Heineken
Title:
Solar Billboard
Category:
B2B Communications
Annual ID:
OS24_PR062M
Award:
2024 Out of Home Merit Award
Agency:
Kurppa Hosk Communications / Stockholm + Ocean Outdoor / Stockholm
Client:
Yabie
Title:
Last Call
Category:
B2B Communications
Annual ID:
OS24_OH079M
Award:
2024 Experiential & Immersive Merit Award
Agency:
SERVICEPLAN GERMANY / Munich
Client:
AIZOME
Title:
AIZOME WASTECARE™
Category:
B2B Communications
Annual ID:
OS24_EX067M
Award:
2024 Experiential & Immersive Merit Award
Agency:
LePub / Milan + LePub / Amsterdam + Boomerang / Amsterdam + Publicis Ireland / Dublin
Client:
Heineken
Title:
Bar Experience
Category:
B2B Communications
Annual ID:
OS24_EX068M
Award:
2024 Experiential & Immersive Merit Award
Agency:
BETC Paris + Heetch / Paris + Sovage / Paris
Client:
Heetch
Title:
Greetings from La Banlieue
Category:
B2B Communications
Annual ID:
OS24_EX069M
Award:
2024 Experiential & Immersive Merit Award
Agency:
LePub Brazil / São Paulo + Heineken / São Paulo + iProspect (Red Star) / São Paulo + Be 180 / São Paulo
Client:
Heineken
Title:
Solar Billboard
Category:
B2B Communications
Annual ID:
OS24_EX070M
Award:
2024 Design Merit Award
Agency:
AlmapBBDO + UN Global Compact + B3 (Brazilian Stock Exchange) + Raw Audio
Client:
UN Global Compact + B3
Title:
Eart4
Category:
B2B Communications
Annual ID:
OS24_DE122M